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Let's create a paradigm where design, innovation and sustainability are in symbiosis.

Facing contemporary challenges and the rising awareness of social and environmental responsibilities, the studio aims to help established companies, start-ups and entrepreneurs develop physical and innovative projects with a positive impact. 

The intent is to create sustainable and desirable products with a user empathetic approach while using design to accelerate the adoption of pertinent solutions.

Paradigm is a small industrial design studio with a big ambition for making things better.

Projects

Red dot design award

Orion

Hyundai fast charger

Keurig K-cafe

Tandem

AVA

Innovation by design_Fast Company

Hyundai fast charger

Good design award

Hyundai fast charger

Design Lab_Electrolux

3F

CES_Innovation award

PillDrill

Finalist innovation@50+

Pilldrill

Publications

IDSA Innovation

Fast Co

Designboom

Core77

...

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In 2022, after many years working in the United States for renowned firms such as Mckinsey & Company, LUNAR and Fuseproject, 

Germain Verbrackel moved back to France and started paradigm to answer the urgent need for sustainable product development.

As an award winning industrial designer, he helped fortune 500 companies as well as innovative start-ups from all around the world develop their product roadmaps towards the right horizon. 

With paradigm, his ambition is to connect passions for problem-solving, sustainability and beautiful & meaningful products.

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Contact

Together, let's make something good!

You need a new product development with a positive impact or simply need to visualize a concept for foundraising, we can discuss about contracting, freelancing, consulting or venturing and adjust the timeline, framework as well as budget based on your needs.

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